As face-to-face interactions between buyers and sellers become the exception, not the rule, the fraudster has a big advantage. Today’s cross- device, channel, and network environments make it harder to minimize fraud and deliver a great customer experience. The need for real-time identity analytics has never been greater.
Here’s how Neustar can help. We link traditional off-line identity verification (name, address, phone, email, etc.) with 21st century digital identity data (IP address, geo-location, cookie, device ID, synthetic ID, more) to give a holistic view of the consumer and the device, along with linkage/confidence in the relationship between them.
Our consumer identity platform helps answer the two key questions driving non face-to-face interactions. One, does the data a consumer provides yield a verified identity? Two, does the identity link to the device used in the interaction? Neustar’s consumer and device insights help you make smarter decisions and lower your fraud risk.
Identify consumers across online and offline touchpoints. Provide a safer and more seamless customer experience.
During account origination, profile more precisely and evaluate risks. Know more about the user’s connecting device, phone number, location, IP intelligence, and digital identity.
Validate online and offline identities and devices. Increase acceptance rates, reduce fraud rates, and lower costs for manual reviews.
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Find out how Neustar can help you succeed in the connected world.
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